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Most companies tackle marketing like a checklist and don't have a strategy behind their actions; worse yet, they don't understand that marketing is essentially communicating and should be treated as a critical element of the company's brand's success. Anything shared, spoken, or seen should be considered necessary and reviewed for efficiency, effectiveness, and engagement. A brand can quickly identify where to improve, eliminate, or enhance its reputation and revenue by consistently examining all aspects in person and online.
Key Areas Kat Daniels Will Assess:
Company and Customer Communications
Online and Social Reputation
Product Sales and Marketing Assets
Leaving a great first impression should be built into any place the public comes into contact with your brand. Then comes the marketing. Managing any of these incorrectly or not at all, online or in person, will quickly break a small business at any stage of its life cycle. However, when a brand is purposeful in its product, placement, and public perception, it increases credibility and makes the brand more relevant and relatable.
Key Areas Kat Daniels Will Develop:
Online Representation
Sales & Acquisition
Marketing & Communication
Customer & Public Relations
Understanding and managing those who value your small business, finding potential in partnerships, and educating those who could benefit are strategic approaches to creating meaningful relationships and revenue. Whether it is an internal team or hiring Kat Daniels, brands should manage their reputation and relationships to develop opportunities for growth potential and scalability.
Key Areas Kat Daniels Will Manage:
Public Relations & Brand Management
Paid Promotions & Earned Media
Partnership & Membership Management
Content & Creative Publishing
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