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filler@godaddy.com
Your brand is your business. A Brand Agent partners with you to help create, develop, and expand your brand's growth potential.
The agent can fill many roles but with the same goal - to support and supplement and help create a better brand.
Outcomes can include increased profit, streamlined processes, better creative or communications, and growth opportunities that otherwise would be limited or obsolete.
In addition, brand agents can share resources, services, and intellectual property with their clients to further progress that would normally take longer and cost more.
Most brands do not have the time or talent to implement a sales strategy. Hiring a sales staff, department managers, or public relations firm is desired, but budget limits their output or opportunities. The following are critical professional services I can fulfill as an independent contractor:
Brand Consulting
Brand Developer
Brand Designer
Brand Broker
From start-ups and small businesses to corporations and community organizations, creating brand relevance allows them to market themselves and have an edge against their competition. Brand development is not a one-and-done but more about growth phases to increase business impact when communicating with employees, key stakeholders, and the public.
Personal branding is when people build their brand worth based on authority and engaged audiences while boosting their brand reputation. From first impressions to creating lasting relationships, always having the best face forward elevates these brand types above their competition and builds likeability and loyalty.
Product Branding, also known as merchandise branding, involves marketing a particular product and is more involved than designing labels. Crafting colors and structuring packaging, developing a launch strategy, or communicating brand value, products must always be best represented for buyer and audience engagement.
Service Branding focuses on outcomes or opportunities derived from the provider, as you can't physically show services as in what problem the service is fixing. Defining how the provider helps or supports through benefits and solutions quickly takes an interest from consideration to conversion.
When I partner with your brand, you gain a team member who comes to the table with over thirty years of business and brand development experience spanning multiple media and industries.
I leverage my role as a subject matter expert to develop and position a brand, building growth fundamentals for companies, products, or personal brands.
In addition, I share proprietary resources, software, and education on best practices to put your best foot forward and leave an impression worth remembering.
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